The proprietor of Neeraj Appliances Mr. Manoj Prabhakar Prasad is an Electrical Engineer who passed out in the year 1982. And later worked as Sales and Service Engineer with L&T Switchgear, Siemens, BBC motors, Proton electrical appliances.During those days Air cooler was a new concept for the people and beyond the reach of the common man to afford and use it.
Due to the increase in global warming, the need for Air cooler was continuously growing so he brought Air coolers from Hyderabad and Delhi and sold out in Maharashtra. Gradually he noticed the issues of people regarding the Quality and performance so he started his own manufacturing of Fibre coolers at a small-scale unit. With innovative ideas of cooler models and quality maintenance, this Neeraj cooler brand became popular in Maharashtra. Gradually As the demand for Coolers were high so he switched over to Plastic Moulded Coolers which could be manufactured by the automatic CNC moulding machine.
The Company is very Careful with quality of Product, Reliability and Best after-sale service. The company has an experience of 30 years and very well understand the practical need of customers to be happy when the temperature rises to its highest level. Also, the company has its own retail outlets at prime locations in Aurangabad so they are directly in connection to end-users, due to which they understand and practically fulfill the ultimate needs of their customers.

The proprietor is also engaged in social works. He is the founder of a Social organization, founder president of the CIDCO Vyapari maha sangha. He is working in the committee of Sahakar Bharti which is working for cooperatives all over India and Secretary of Avishkar Urban Co-operative society for the last 27 years.The company is determined to launch unique models in every new season. We try our level best to give something new and special along with useful to end user with innovative ideas, keep our product unique than other Brands. We always care to give best possible after sale service to maintain our registered trade mark also always firmly believes in one distributor or one dealer in one particular area or town, since last 30 years to avoid undue competition or conflict in dealer network.